A question which pops up frequently in football forums is ‘what percentage of gate receipts does an away team get’.
The chat usually goes along the lines of…
‘We took 5000 fans away to City on Saturday, how much money does our club make from that?’ – Robbo1962
Forum users will reply with one of two answers. They will state that the away team receives NOTHING or that they get 25%, 75% or 120 percent of the gate.
At this point, the forum will descend into a slanging match.
Eventually, everyone will agree that ‘Robbo1962’ is a knob!
The reason for the disagreement is that everyone is correct, up to a point.
You might be asking – How can that be?
Well, the financial arrangments for the allocation of gate receipt payments are incredibly complicated.
An important point to recognise is the fundamental changes to the structure of football finances back in the early 1980s. It’s where much of the confusion surrounding payments started.
LEAGUE PAYMENTS SCRAPPED
Before 1983, away teams did get paid a percentage of ticket sales.
Typically, the split worked out like this: 70% for the home team, 25% for the away team and 5% for the Football League Levy.
However, the English Football League scrapped the system in the early 1980’s following pressure from bigger clubs like Spurs, Manchester United, Arsenal etc.
Many football supporters, especially older fans, still think this system is in place. They often quote these figures when discussing matters online.
Nevertheless, this is NOT the current system for League matches in England. One small caveat: Away clubs can charge an admin fee to the home team for handling ticket sales for travelling fans.
To make matters more confusing, The FA Cup and League Cup retained the old system of splitting gate receipts between the home and visiting club.
The current structure for teams participating in the FA CUP works like this:
Between the third and sixth rounds FA CUP games, 45 per cent of gate receipts are divided between both clubs, with 10 per cent heading into a central pot.
That’s the real reason you see a non-league team jumping for joy when get drawn against Manchester United at Old Trafford in the third round.
The League (Carabao) Cup follows a similar system to the FA CUP. Gate receipts are split 45 per cent each way, regardless of where the game is played. Smaller teams can often walk away from a clash against one of the big six Premier League sides with around £500,000 in the bank.
In European Cup competitions like the Champions League and Europa League gate receipts stay with host club. It’s worth pointing out that TV revenue for these competitions generates a considerably more than ticket sales.
So there you have it! The full story behind the complicated system of payments for away teams.
Having read all that, I’m sure you’ll agree that ‘Robbo1962’ is still a bellend!
PREMIER LEAGUE GATE RECEIPTS
Grab a brew and settle in; we’re taking a deep dive into the ocean of cash that our beloved top tier football clubs are swimming in, thanks to those jam-packed stadiums.
THE STADIUM SIZE SWEEPSTAKES
First off, did you know the size of the ground your team plays on can be a game-changer for the club’s bank balance? Let’s take Manchester United for example – their home, Old Trafford, isn’t just a theatre of dreams; it’s a theatre of greens, packing in a sea of 74,500 fans and scooping up a cool £3.96 million every match day. That’s like selling out a mega-concert, but every other week!
And size isn’t just vanity; it’s smart business. The bigger your arena, the more fans you can host, and the more dosh you can dish out for those top-notch players. Plus, let’s not forget those VIP boxes and hospitality suites – oh, they’re like gold dust for club revenues.
THE STAMFORD BRIDGE WALLET WORKOUT
Now, let’s talk about Chelsea. Stamford Bridge might not be the biggest stadium out there, but they sure know how to fill each seat with gold. In the 2018/19 season, each Blue fan spent an average of £1,648. That’s some serious loyalty (and spending power) right there. It’s not just about filling the stands; it’s about making every fan count, every snack, jersey, and scarf sold.
And for those wondering, it’s not just about ticket sales. Clubs like Chelsea are turning match days into an experience – fancy eats, limited edition merch, and those half-time draws that fans can’t resist.
HOME SWEET HOME ADVANTAGE
This is where it gets interesting. In the Premier League, the rule is simple: You play at home, you keep the cash from the tickets. Nineteen home games mean nineteen chances to cash in on those die-hard fans craving the live-action.
But the FA Cup plays by different rules – they split the gate receipts. Why? Because it’s a one-off match, and it’s only fair since the home side is decided by luck. Imagine the boost for smaller clubs when they draw a big team – it’s like winning the lottery!
TOP EARNERS UNVEILED
Okay, let’s spill some tea on the top earners. Manchester United is sitting pretty at the top, but Arsenal isn’t far behind with their Emirates Stadium, raking in £3.1 million each game. And don’t overlook Liverpool; Anfield may not be the biggest, but with £3.01 million per match, who’s counting?
Tottenham’s new stadium has set them up for a windfall, and Chelsea and Manchester City are keeping pace, both pocketing a sweet £2.08 million from their throngs of fans every time they play at home.
THE BIG PICTURE
Even with all the cash from TV deals, there’s nothing quite like match day revenue. It’s the bread and butter, the reliable old friend who’s always there. And it’s not just about the now – it’s about investment. Liverpool and Manchester City didn’t just renovate; they revolutionized their stadiums, making them more than just a place to watch football – they’re a destination.
THE FUTURE OF STADIUMS AND PROFITS
And what’s on the horizon? More seats, more luxury, more ways to make fans part with their cash in exchange for an unforgettable day out. Chelsea might have hit pause on their stadium expansion, but they’re getting creative with premium seating – because who wouldn’t want to feel like a VIP?
In the Premier League, every game is more than just a battle for points; it’s a financial fiesta, with clubs constantly finding new ways to turn passion into profits. So next time you’re cheering on your team, remember, you’re part of a much bigger game – the beautiful game of economics.